Analysis of Example Videos

The three examples below are all targeted at our target audience of the teenage to young adult demographic, though despite this they are all different and have different sub-targets. Video one is targeted at the 17-21 demographic whereas video two is not aimed at a specific age demographic, but at a social genre in this case rock/emo scene. Example 3 is aimed at teenage specifically girls. This shows, that even though we target a specific audience, that audience can hold within it many different types of people and sub-targets. We think our video will reach a wide variety of people as it has a political narrative that affects many people’s lives, entwined with humour that many will enjoy.